Stories

USA

Antimicrobial Resistance

2019

Challenge: Educate the public, medical professionals, and policymakers on the critical overuse of antibiotics
Partners: Biomerieux
Solution: Digital experience to evoke a visceral reaction and call to action
Results: Created a compelling way to show the importance of antibiotic misuse

Added pressure on lawmakers and politicians to take action

USA

Antimicrobial Resistance

2019

Challenge:
Educate the public, medical professionals, and policymakers on the critical overuse of antibiotic
Partners:
Biomerieux
Solution:
Digital experience to evoke a visceral reaction and call to action
Results:
Created a compelling way to show the importance of antibiotic misuse

Added pressure on lawmakers and politicians to take action